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Employee Culture Video Production: Enhancing Corporate Branding and Business Marketing

In today’s fast-paced business landscape, successful companies understand the importance of corporate branding and effective business marketing strategies. One powerful tool that has gained significant traction in recent years is employee culture videos. These videos not only provide a glimpse into the inner workings of a company but also contribute to establishing a strong brand identity and fostering a sense of community among employees.

Authenticity is key – avoid overly rehearsed or staged scenes.

At St. Louis Commercial Video Production, we’ve been at the forefront of the video production industry since 1982. With decades of experience, we have witnessed the evolution of corporate communication and marketing strategies. In this article, we’ll delve into the significance of employee culture videos, how they impact corporate branding and business marketing, and why partnering with a full-service video production and photography studio like ours can make all the difference.

The Power of Employee Culture Videos

Employee culture videos are a dynamic way to showcase the heart and soul of your organization. They provide an authentic view of your company’s values, work environment, and the people who drive its success. These videos often feature interviews with employees, behind-the-scenes footage, and snippets of daily activities. By humanizing the brand, employee culture videos resonate with both internal and external audiences, creating a more relatable and engaging narrative.

Building a Stronger Brand Identity

Corporate branding goes beyond logos and color schemes. It’s about cultivating a distinct identity that connects with customers and stakeholders on a personal level. Employee culture videos allow you to communicate your brand values in a genuine manner. When potential clients or partners see the faces behind the brand and hear employees passionately talk about their work, it forges a deeper connection. This emotional resonance can lead to increased brand loyalty and positive word-of-mouth promotion.

Engaging Business Marketing

In today’s digital age, storytelling is a cornerstone of effective marketing. Employee culture videos provide a storytelling platform that can be leveraged across various marketing channels. Whether it’s shared on your website, social media platforms, or during presentations, these videos capture the essence of your company in a way that resonates with your target audience. Engaging content is more likely to be shared, expanding your reach and attracting potential customers.

Internal Cohesion and Employee Morale

Employee culture videos aren’t just for external audiences; they play a pivotal role in internal communication as well. When your team members see themselves as integral parts of a larger mission, it boosts morale and fosters a sense of unity. This shared sense of purpose can lead to increased productivity, reduced turnover, and a positive work atmosphere. Employee culture videos remind employees that they are valued contributors to the company’s success.

Crafting Compelling Employee Culture Videos

Creating impactful employee culture videos requires a thoughtful approach and skilled execution. Here’s a step-by-step guide to help you get started:

Define Your Message: Before you pick up a camera, identify the key messages you want to convey through the video. What aspects of your company culture do you want to showcase? What values and attributes define your brand?
Storyboard and Script: Plan the visual and narrative structure of your video. Outline the scenes you want to capture and draft a script that outlines what employees will say. While authenticity is crucial, having a loose script ensures that your key points are covered.
Select Participants: Identify employees who embody your company culture and are comfortable speaking on camera. Ensure a diverse representation to reflect the inclusivity of your workplace.
Capture Authentic Footage: Use a combination of interviews, candid moments, and workplace shots to capture the essence of your company culture. Authenticity is key – avoid overly rehearsed or staged scenes.
Edit Thoughtfully: In post-production, weave together the interviews and footage to create a coherent and engaging narrative. Incorporate visual elements that reinforce your brand identity, such as your logo or company colors.
Add Music and Graphics: Enhance the emotional impact of your video with carefully selected music. Graphics, text overlays, and animations can help emphasize key points and maintain viewer engagement.
Optimize for Platforms: Tailor your video’s length and format to suit different platforms. Shorter versions are ideal for social media, while longer versions can be shared on your website or during presentations.

Partnering with St. Louis Commercial Video Production

As a professional photo and video company, St. Louis Commercial Video Production has a proven track record of delivering high-quality employee culture videos. With our extensive experience, state-of-the-art equipment, and skilled team of creatives, we are well-equipped to bring your vision to life.

Since 1982, we have worked with a diverse range of businesses and organizations in the St. Louis region. Our comprehensive services cover all aspects of video production and photography, from conceptualization to post-production. Whether you’re a large corporation or a small startup, we tailor our approach to meet your unique needs.

We understand that employee culture videos are not just about showcasing your company, but about creating a lasting emotional connection. Our team excels at capturing the authentic moments that define your culture, using them to craft compelling narratives that resonate with your target audience.

St. Louis Commercial Video Production takes pride in the hundreds of successful video projects we have completed over the years. Our expertise extends beyond employee culture videos to various other forms of corporate and marketing videos. When you choose us as your partner, you’re choosing a team that is dedicated to elevating your brand, boosting your business’s marketing efforts, and creating videos that leave a lasting impression.

Conclusion

In the world of corporate branding and business marketing, employee culture videos have emerged as a potent tool for establishing a strong brand identity and fostering deeper connections. These videos go beyond the surface level, giving audiences a genuine glimpse into the heart of your organization. By partnering with a seasoned video production and photography studio like St. Louis Commercial Video Production, you’re tapping into decades of expertise that can bring your company’s culture to life.

As a full-service video production and photography studio, we understand the nuances of crafting compelling employee culture videos that resonate with both internal and external audiences. Let us help you tell your story, enhance your brand, and elevate your business’s marketing efforts. Contact us today to embark on a journey of visual storytelling that will set your company apart.

As a professional photo and video company, St. Louis Commercial Video Production has produced hundreds of video projects and has created many employee culture videos for all types of large and small businesses and organizations in the St. Louis region. Contact us today to transform your company’s culture into a compelling visual narrative.

stlouiscommercialvideo@gmail.com

314-913-5626

Behind the Scenes: The Art of Crafting Compelling Testimonial Videos

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In the world of marketing and advertising, testimonial videos have emerged as a powerful tool for businesses to communicate their brand value and build trust with their audience. These videos provide a platform for real customers to share their experiences, emotions, and insights, effectively conveying the benefits of a product or service. As an experienced video producer at St Louis Commercial Video Production, we understand the importance of creating impactful testimonial videos that resonate with viewers. In this article, we’ll take you behind the scenes to explore the art of crafting compelling testimonial videos.

Capture authentic stories and create impactful videos that drive results.

Understanding the Power of Testimonial Videos

Before delving into the intricacies of crafting testimonial videos, it’s crucial to understand why they are such a valuable asset for businesses. Testimonial videos offer a unique opportunity to humanize your brand and establish credibility. When potential customers see and hear real people sharing their positive experiences, they are more likely to trust your business and feel confident in their decision to engage with you.

These videos go beyond simple advertising; they provide an authentic narrative that connects emotionally with the audience. By showcasing real-life success stories, testimonial videos create a relatable experience that resonates deeply. They allow viewers to visualize themselves benefiting from your products or services, reinforcing the trust and credibility you’ve established.

The Process of Crafting Compelling Testimonial Videos

Crafting a compelling testimonial video involves a thoughtful and strategic approach. At St Louis Commercial Video Production, we follow a well-defined process to ensure that each video we produce is engaging, authentic, and aligned with our clients’ brand messaging. Let’s take a look at the key steps involved:

1. Identifying the Right Subjects

The first step in creating a powerful testimonial video is selecting the right subjects to feature. It’s essential to identify customers who have had a genuinely positive experience with your brand and are willing to share their story. Look for individuals who are articulate, passionate, and can effectively communicate the benefits they’ve gained. This careful selection ensures that your video showcases the best aspects of your business and resonates with your target audience.

2. Preparing for the Shoot

Once the subjects are identified, it’s crucial to properly prepare for the shoot. This involves conducting pre-interviews to understand their story, identify key talking points, and build rapport. We work closely with our clients to develop a list of questions that will elicit detailed responses, capturing the essence of the customer’s experience. Adequate preparation ensures a smooth and efficient shoot, maximizing the quality of the footage captured.

3. Filming the Testimonials

During the shoot, our team of experienced videographers creates a comfortable and supportive environment for the subjects. We use high-quality equipment and professional lighting to capture visually appealing footage. By employing various filming techniques, such as close-ups and dynamic angles, we aim to visually enhance the emotional impact of the testimonials.

4. Editing and Post-Production

The editing and post-production phase is where the testimonial video truly comes to life. Our skilled video editors carefully review the footage and select the most compelling segments. They seamlessly integrate additional visuals, such as product shots or behind-the-scenes footage, to enhance the overall storytelling. The editing process also includes adding background music, voice-overs, and motion graphics to create a polished final product that aligns with your brand identity.

5. Distribution and Promotion

Once the video is finalized, it’s time to distribute and promote it effectively. At St Louis Commercial Video Production, we understand the importance of reaching the right audience. We leverage various platforms, such as websites, social media channels, and email marketing campaigns, to maximize the video’s reach. By targeting the appropriate demographics and utilizing SEO strategies, we ensure that your testimonial videos are seen by the right people at the right time. We also track and analyze the performance of each video, providing valuable insights and data to optimize future marketing efforts.

The Benefits of Partnering with St Louis Commercial Video Production

At St Louis Commercial Video Production, we are a full-service commercial photography and video production company based in St. Louis. With our extensive experience and expertise, we are well-equipped to meet all your photography and video production requirements. Here are some key reasons why you should choose us for your testimonial video needs:

1. Expertise and Professionalism

As experienced photographers and video producers, we have the knowledge, skills, and technical know-how to create compelling testimonial videos. We understand the art of storytelling and how to capture the essence of your brand in a visually engaging manner. With our attention to detail and commitment to quality, we ensure that every aspect of the video production process is executed flawlessly.

2. Customized Approach

We believe in a tailored approach to video production. We take the time to understand your brand, target audience, and marketing objectives, allowing us to create testimonial videos that align perfectly with your vision. Our team collaborates closely with you throughout the process, from conceptualization to final delivery, ensuring that your requirements are met and exceeded.

3. High-Quality Production Value

At St Louis Commercial Video Production, we pride ourselves on delivering videos with exceptional production value. We use state-of-the-art equipment, professional lighting, and industry-standard techniques to capture footage that is visually stunning and emotionally resonant. Our skilled editors then bring the footage to life, incorporating captivating visuals and engaging storytelling elements.

4. Strategic Distribution and Promotion

Creating a compelling testimonial video is only part of the equation. We also understand the importance of effective distribution and promotion. Our team employs strategic marketing techniques to ensure that your videos reach the right audience through targeted channels. We optimize the videos for search engines, leverage social media platforms, and implement email marketing campaigns to maximize visibility and engagement.

5. Proven Track Record

Over the years, we have produced numerous testimonial videos for a wide range of clients across various industries. Our portfolio showcases our ability to capture authentic stories and create impactful videos that drive results. We have helped businesses enhance their brand reputation, increase customer trust, and generate leads through our video production services.

As experienced photographers and video producers, St Louis Commercial Video Production has produced many compelling storytelling testimonial video communications with our video production services. We are dedicated to helping businesses like yours effectively communicate their brand value and connect with their audience through the power of testimonial videos.

Contact us today to discuss your branding and business marketing communications needs. Together, we can create testimonial videos that leave a lasting impression on your target audience and drive the success of your business.

stlouiscommercialvideo@gmail.com

314-913-5626

Recording Home Office Testimonials: A Step-by-Step Guide

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In today’s digital age, testimonials have become a powerful tool for businesses to showcase their products or services. With the rise of remote work and home offices, it’s crucial for companies to gather testimonials that reflect the effectiveness of their offerings in a home office setting. In this comprehensive guide, we’ll walk you through the process of recording home office testimonials, step by step.

Focus on capturing genuine experiences, provide a professional recording environment, and promote the testimonials effectively.

Introduction

Testimonials provide social proof and help build trust with potential customers. They serve as a testament to the quality and value of a product or service, influencing the purchasing decisions of others. With the increasing number of professionals working from home, it’s essential to capture testimonials specifically tailored to the home office environment.

Step 1: Identify Your Target Audience

Before you start recording testimonials, it’s crucial to identify your target audience. Consider who your ideal customers are and what challenges they might face while working from a home office. Understanding their needs will help you craft questions and choose the right participants for your testimonials.

Step 2: Select Testimonial Participants

To ensure authenticity, select participants who genuinely use your product or service in their home offices. Look for individuals who can articulate their experiences clearly and passionately. Consider reaching out to loyal customers, employees, or industry influencers who have a significant following in the remote work community.

Step 3: Craft Testimonial Questions

Crafting well-thought-out questions is vital to eliciting valuable responses from your participants. Focus on asking open-ended questions that allow them to provide detailed feedback. Here are a few sample questions to consider:

How has our product/service improved your productivity in your home office?
Can you share a specific instance where our product/service helped you overcome a challenge while working remotely?
What features of our product/service do you find most beneficial for your home office setup?

Step 4: Set Up a Professional Recording Environment

Creating a professional recording environment ensures high-quality testimonials that reflect positively on your brand. Consider the following aspects:

Lighting:

Position participants in a well-lit area to avoid shadows or harsh lighting. Natural light is often ideal, but if necessary, use soft, diffused lighting to create a flattering and professional appearance.

Background:

Choose a clean and clutter-free background that doesn’t distract from the participant. A simple home office setup or a neutral-colored wall often works well.

Audio:

Invest in a good-quality microphone or headset to capture clear audio. Avoid background noise and ensure participants are in a quiet environment during recording.

Camera Setup:

Use a high-resolution camera, preferably a DSLR or a webcam with good image quality. Position the camera at eye level for a flattering and engaging perspective.

Step 5: Prepare Participants

Help participants feel comfortable and confident before recording their testimonials. Provide them with an overview of the process, the questions they will be asked, and any specific instructions. Encourage them to practice their responses beforehand to ensure clarity and coherence.

Step 6: Conduct the Recording

During the recording session, make participants feel at ease by creating a friendly and supportive environment. Remind them to speak clearly and to maintain eye contact with the camera. Encourage natural and genuine responses rather than scripted ones. If necessary, conduct multiple takes to ensure the best possible outcome.

Step 7: Edit and Enhance the Testimonials

After the recording session, carefully review the footage and select the best parts for editing. Trim any unnecessary content and enhance the audio and video quality, if needed. Add captions or subtitles to improve accessibility and engagement. Consider including overlay text to highlight key points or statistics mentioned in the testimonials.

Step 8: Obtain Consent and Release Forms

To protect both your business and the participants, ensure you obtain consent and release forms from each participant. These forms should clearly state that the participants are giving permission for their testimonials to be used by your company for marketing purposes. Include details such as the intended platforms, duration of use, and any compensation or incentives provided.

Step 9: Promote and Share Testimonials

Once the testimonials are edited and ready, it’s time to share them with your target audience. Here are a few effective ways to promote and share your home office testimonials:

Website: Feature the testimonials prominently on your website, particularly on pages related to home office solutions or remote work.
Social Media: Share the testimonials on your social media channels. Craft engaging captions that highlight the key points and encourage viewers to watch the full testimonials.
Email Campaigns: Incorporate testimonials into your email marketing campaigns to showcase the positive experiences of your customers in home office settings.
Video Platforms: Upload the testimonials to video-sharing platforms like YouTube or Vimeo. Optimize the titles, descriptions, and tags to make them discoverable by potential customers.
Collaboration: Partner with relevant influencers or industry leaders to share your testimonials with their audience. This can help expand your reach and credibility.

Step 10: Monitor and Measure Impact

To gauge the effectiveness of your home office testimonials, monitor their impact and collect feedback. Track metrics such as website traffic, engagement rates, and conversion rates to assess the testimonials’ influence on your target audience. Listen to customer feedback and make adjustments as necessary to continually improve the testimonial collection and sharing process.

Conclusion

Recording home office testimonials is an essential part of any marketing strategy in today’s remote work landscape. By following this step-by-step guide, you can ensure that your testimonials are authentic, compelling, and resonate with your target audience. Remember to focus on capturing genuine experiences, provide a professional recording environment, and promote the testimonials effectively. With well-crafted and strategically shared testimonials, you can showcase the value of your products or services in the home office setting and build trust with potential customers.

stlouiscommercialvideo@gmail.com 314-913-5626

Creating Compelling Video Content for Your St Louis Small Business

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Understand Your Audience

Creating awesome video content for your small biz? Start by understanding your target audience. Who are they? What do they know? What matters to them? And what do they want to learn from you? Knowing this info will help you create videos that are appealing and engaging. Plus, you’ll build an emotional bond with the viewer.

Now, let’s look at the steps you need to take for your video content to reach its maximum potential.

St. Louis small business owners can use social media to promote their videos. This will get them more views and encourage viewers to visit their websites or subscribe for more content.

Research your target audience

For successful video content for your small biz advertising in St. Louis, understand what appeals to your target audience. Before creating, research who they are and how to show them the special qualities that make your business stand out.

Research includes:

Identifying the target audience’s demographics.
Studying their needs and how you can provide solutions with your product/service.
Looking at their buying behavior.
Checking their subtle tastes and preferences.
Discovering the main channels they use for media and entertainment.

Knowing and understanding these answers before creating video content will ensure advertisers create material that appeals to their target market – leading to successful promotion of small biz in St. Louis!

Identify their interests, needs, and wants

To make great video content, be intentional when selecting your audience and topics. Every audience has their own interests, needs and wants. Knowing these will help ensure the content you create is useful.

Create an ideal customer profile to know what your target audience desires from a video. Think about their age range, profession, hobbies, geographic location, needs and wants. With this info, you can make your videos more impactful.

Also, get insights into why your customers are watching St Louis business videos. Are they looking for advice, entertainment or product instructions? Knowing this helps you include all points-of-view when creating your video content.

Take the time to research and understand your customers. This will ensure your video angles and delivery style speak to their interests, needs and wants. Then, you’ll be able to make compelling videos that get results!

Develop Your Video Content Strategy

For your small business in St. Louis, creating intriguing video content is a great way to promote it and draw in new customers. To make sure your content resonates with your desired audience, you should have a complete video content plan.

This includes aims, objectives, target viewer ‘personas’ and the kind of content you’ll create. Let’s examine the elements of a successful video content plan more deeply.

Brainstorm topics that will engage your target audience

Brainstorming is a great way to start a successful video content strategy. Consider the goal of the video, what experiences can be shared, and who the target audience is. Research current trends to make sure your video is relevant. Look at social media platforms like Instagram, TikTok, YouTube, Twitter, and Facebook for insights into popular topics in your industry. See which types of videos are most engaging for users. Twitter polls and YouTube’s trending list can show you what videos are successful.

Content has a short shelf life, so it’s important to have good ideas based on audience interests to create memorable content that is shared organically.

Set goals for your video content

Planning and intentionality are key to creating compelling video content. Think about what you want to achieve. Set clear and achievable goals that align with your company’s core objectives. For instance, if your goal is to raise brand awareness, show customers why your product or service is better than others.

Define a longer-term aim for all your video content. This goal will make sure all videos fit with your message. Ask yourself:

Who is my target audience?
How can I get my message across?
What aspects of our business should be highlighted?
What content is likely to engage viewers?

By developing a strategy before making any promotional videos, small business owners in St Louis can get the best results.

Create Your Video Content

Video content is essential for St. Louis small businesses who want to thrive. It can be used to promote products, services and events. Plus, engage with potential customers and clients.

Here’s how to make awesome video content that stands out!

Choose the right video format

For compelling video content in St. Louis, there are many options. Traditional short-form videos draw viewers. There are also tools for businesses to create videos on any budget.

Explainer Videos: These short-form videos present complex topics with visuals, graphics, audio, and text. They grab attention and offer entertainment value.

Live Action Videos: Live action videos show people interacting. Short-form videos can be recorded with a hand-held device. But, usually planning with storyboards, scripts, and production design is needed. Plus, actors and team members may be needed.

Animations: Animations convey messages with interesting storytelling and visuals. Different types exist like 3D animation, motion graphics, stop motion video, or gifs created with Photoshop or iMovie.

Interactive Content: Interactive content allows viewers to explore topics of interest. It increases engagement time compared with traditional media formats. This includes polls & quizzes, interactive infographics & maps – all at different prices!

Write a script for your video

Creating unique video content starts with a planned script. Writing a script for your video helps you stay on-message, and makes it easier to direct the flow of info. Without a script, it may be hard to keep viewers engaged throughout.

Keep your target audience in mind when making the script. Work out what kind of info they’ll find useful and create an outline that’s easy to follow. Add visuals or special effects too, that will make your video stand out and be memorable.

When writing the dialogue, use language that’s natural but professional. Speak as if you’re talking to someone, not reading from a page – this will help you seem genuine. Make sure there are no typos or awkward pauses, which can ruin the quality.

Before you start filming, read through the script a few times for typos or revisions. With a good plan, you’ll be ready to create an effective video for your St. Louis small business!

Record your video

Recording your video is a great start to making amazing video content for your St. Louis small business! Pick the setting, scene, and subject for your shoot. Be sure that you are prepared for recording with these tips:

Pick a great camera and microphone. Quality equipment is important for good video content. Buy quality digital camera and microphone, depending on your budget.
Lighting should be great – have enough light to make the picture clear and vibrant.
Check your background – Be aware of the background and make sure it won’t take away from your message. Objects can make distractions, so hide them.
Look at special effects – Use transitions, titles, music, and other effects to convey more meaning in your video content.

By following these steps, you can make quality content even with a small budget! Recording your video is only one of the steps to creating great video content for your St. Louis small business. Look out for our posts on editing software and hosting tips too!

Promote Your Video Content

Creating video content for your small business in St. Louis is a must. It can draw people to your website and convert customers. Plus, your brand awareness will grow.

How do you promote the video content? Here are some of the best ways.

Create a video marketing plan

Creating a successful video marketing plan is great for small businesses. It helps reach new customers, create extra revenue, and build a positive image. Here are the steps to consider:

1. Define Goals: Before creating videos, figure out what you want to accomplish. Drive people to your website? Promote a product? Create brand presence?

2. Decide Your Audience: Think about who you want to watch the video. Consider their demographics, location, and interests.

3. Choose Content and Style: Pick a relevant and engaging topic. Use high-quality visuals and sound. Maybe use animation techniques.

4. Promote Your Video: Use organic posts and paid advertising campaigns. Try influencer/ambassador strategies.

Video content can bring real success. It can increase visibility, educate customers, generate revenue, and build loyalty. Establish yourself as a thought leader in St Louis!

Leverage social media platforms

Social media platforms are great for promoting videos. Through them, you can reach more people, get potential customers, and increase your brand’s visibility. You can also use them to get leads and drive website traffic.

When using social media, be creative. Create hashtags related to the video or design visuals that go along with the video’s story. Analyze the engagement of each platform and adjust your strategy as needed.

St. Louis small business owners can use social media to promote their videos. This will get them more views and encourage viewers to visit their websites or subscribe for more content.

Optimize your video content for SEO

Video content is key in SEO. To optimize videos for your small biz, focus on text elements. Use keywords and phrases in titles, descriptions and tags. This helps search engines find and rank your content higher. Increase reach by sharing across social media.

Try keyword-stacking for short, mid, and long-form phrases. Eg: “St. Louis Best Bites: Where to Find the Best Restaurants”. Utilizing proper keywords connects with potential customers searching for their interests.

Link each video to a specific page on your website or blog. Give each one a unique title and description but link back to the same page. Also use high quality imagery to keep viewers watching longer. This earns recognition beyond textual aspects.

There are several things you can do to make sure your video looks professional.

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Beyond simply pointing a camera at someone and recording, professional video production is a complex practice that requires planning, execution, and post-production. If you’re producing a professional video for your company, non-profit, or other organization, you may need to hire a videographer. To get the most out of your limited resources, prepare ahead for your next video shoot. This article provides you with some useful suggestions on how to produce a professional-quality video as efficiently and economically as possible.

Professional video production is much more than pointing a camera at someone and pressing record. A video production is a complex process that requires planning, execution, and post-production in order to produce quality results. If you’re working on a professional video project for your company, nonprofit, or other institution, you may require an outside videographer. To get the greatest possible results with the limited resources available, you should prepare in advance. In this article, you will learn how to film a professional-quality video as effectively and economically as possible.

Before starting a project, you should do research and planning.

To make a professional-quality video, you must do plenty of research and planning. To begin, you must determine the purpose of your video. What is your target audience? What is the main message? What is your budget and how much will it cost to employ a film crew? Next, you must account for everything you must do during the shooting phase. It will help you create a comprehensive strategy for every aspect of your video shoot, from the tiniest detail downward. The more prepared you are for shooting, the more smoothly the process will go.

Location and background for filming are important.

The right location is critical when making a professional video. You should assess two factors when selecting a location: the area itself and how close it is to your target audience. A visually appealing space is ideal, but it shouldn’t be too distracting. If you are producing a commercial for your local bakery, it is best to pick a location with a lot of pedestrian traffic. This may be an indication of either professional or low production quality, depending on the quality of the sound and lighting.

Shoot and edit in Ultra HD.

While shooting in 4K may seem like an unnecessary luxury, it can make a big difference in the quality of your video. It is not the resolution of your content that matters most, but its quality. Shooting in 4K and then editing the footage down to 1080p will ensure that you don’t sacrifice quality. You must shoot and edit your video in 4K if you plan to publish it on YouTube. The result will look great on any device. If you plan to broadcast your video on a television network, you must shoot in HD. Because the equipment required to process that much data is expensive, most networks will not accept a 4K feed. Instead, they will accept HD feeds in a variety of formats, including 1080p.

Creating top-quality audio is what we strive for.

Even if you’re planning to shoot your video in 4K with a pristine, high-quality visual aesthetic, poor audio can thwart all of your efforts. In light of this, you should watch the audio during your shoot carefully. You should always have someone monitoring the audio on set. If you’re shooting outside, you should use a portable windscreen or other type of sound barrier. You can also use a nearby building or other large structure to redirect sound. Recording your audio in a professional sound studio is ideal.

Mike Haller
314-913-5626 stlouiscommercialvideo@gmail.com

St Louis Commercial Video Production

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Video production services include TV commercials, corporate videos, product demo videos, animated videos, website videos, real-estate videos and much more.

We stand out from most St Louis video production companies. Specializing in going the extra mile by offering full-service video production, digital advertising, and creative marketing strategies.

Our creative video crew can revive previous projects or create and execute from scratch. Catering to all your needs, when script to screen is your goal.

St Louis Commercial Video Production

We are a creative multimedia company specializing in video production, video editing, animation and graphic design. We produce video for broadcast advertising, corporate training, PR, digital displays and more.

Rob Haller, 314-604-6544
stlouiscommercialvideo@gmail.com
Corporate communications and training videos.

St Louis Commercial Video Production Company | Produce and Program

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Some examples for your training video repository.

We can design videos to be search engine friendly and available online so your video message works for you across the Internet. Or we can make it completely private with access by team members only.

Commercial video production on location or in the studio – Saint Louis Missouri

In some instances we suggest a personalized Video Page as an online video hub that we create and publish. We can define its title, description and keywords, automatically making it easy to embed the video on your website. It even handles syndication of your video across all major video sharing sites, where your business prospects and clients are searching for services you provide.

Rob Haller, 314-604-6544
stlouiscommercialvideo@gmail.com
Corporate communications and training videos

video production st louis mo | production companies | video editing | green screen studio

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Video Production Services St Louis, Missouri
Whether it is a giant green screen set or a shoot on top of a building with a view of the Arch, our video production company has been there and done that. Our video production professionals, directors, producers, videographers, audio operators, and directors of photography have been around since 1982.

Our video production and post-production crew is experienced in producing a very diverse range of creative marketing and corporate communication videos that span across multiple industries and categories.

314-892-1233
Mike Haller
St Louis Video Producer
mikeh@hallerconcepts.com
St Louis, Missouri, USA | Video Production